PETER McGahan, our chief executive at Worldwide Financial Planning, has been named the third most influential person on social media for promoting investments with a social conscience.
The recognition came from global media analytics experts, Commetric, an international company which provides media analytics solutions to help communication and marketing professionals monitor and analyse conversations and content on social and conventional media.
It carried out the latest research after best-selling American author Nancy Levine, and Oxford-based corporate governance expert David Doughty, began driving the debate about environmental, social, and corporate governance (ESG) investing online.
The research assigned an influencer score to the top 10 people across the world who are “filling the whitespace” to promote ESG investments as we face up to the challenges of climate change and the social-awakening of society.
Peter McGahan, an IFA with over 30 years’ experience, and who formed Worldwide Financial Planning in 1998 in Cornwall, has over 20,000 followers on his Twitter account.
Speaking about this global recognition, Peter said: “I am absolutely delighted and grateful to be ranked third ESG influencer for driving the debate and opinions on environment, social and governance.
“By measuring the sustainability and societal impact of an investment in a company or business we can all make decisions knowing that we are trying to improve the health and welfare of each other.
“Investment is about making your money work for you but also about its social impact which is why I am passionate about ESG and the benefits it brings to us all.”
Recognition
He added: “Environment, social and governance are the three pillars responsible businesses are aspiring to, under which they are moving towards a fairer society, which takes care of the Earth – our home – in the process.
“I am extremely humbled by this recognition which helps reinforce my commitment to doing the right thing.”
Commetric said: “Our latest media research shows that ESG has been a focus for news outlets more than it has been for social media users. There is still a lot of whitespace on social, which brands can use to drive the debate. One way to do this is to engage the key opinion leaders in the ESG debate.”
Ann Vandermeulen, development manager of The Federation of Small Businesses Cornwall, said: “This is a well deserved recognition for Peter McGahan. I’ve known him professionally for a long time and I’ve always been so impressed with his altruistic work with local communities and good causes.”
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